Nathan FieldHow much should you charge for your Skool community? Most of the top paid groups on Skool charge under $100 a month, and about a quarter of the top 100 are free. On 20 July 2026 we pulled the About pages of the 100 communities at the top of Skool's leaderboard that day, and logged the price each one showed. Below is that price spread, what it means for a new group, and how to set your price in Skool. Every Skool fact here was checked on Skool's own pages on 3 October 2026.
Most top Skool groups charge under $100 a month. In our 20 July 2026 pull of the 100 groups on Skool's leaderboard, 24 were free and 71 charged monthly, at a median of $77. A new group can start lower and raise the price later, because Skool keeps existing members on their current price when you raise it.
How much do the top Skool communities charge?
Here is the main price each of the 100 About pages showed on 20 July 2026.
| Price shown on the About page | Communities (of 100) |
|---|---|
| Free | 24 |
| $1 to $49 a month | 23 |
| $50 to $99 a month | 27 |
| $100 to $199 a month | 9 |
| $200 to $499 a month | 3 |
| $500 to $999 a month | 2 |
| $1,000 a month or more | 7 |
| A yearly price ($2,500 to $12,000 a year) | 5 |
For the 71 groups with a monthly price, three numbers sum it up:
- Median: $77 a month. The middle price when you line them all up.
- Middle half: about $47 to $197 a month. About a quarter charged $47 or less, and about a quarter charged $197 or more.
- Range: $7 to $3,750 a month.
Why the median? The average was about $298, but seven groups at $1,250 to $3,750 a month pull it up. Without those seven, the median of the other 64 is $68. Overall, 50 of the 76 paid groups charged under $100 a month. Our Skool About page guide uses the same pull for what these groups write on the page.
These are not new groups. On the day we pulled them, the median member count was about 1,140 and the median course count was 13. We give member counts only so you can see who these groups are, not as proof that a price works. A price that suits a group with a full classroom and a busy feed may not suit a group that opened last week.
What are the most common Skool community prices?
Prices bunch on a few numbers. Of the 71 monthly prices, 37 sat on just nine price points:
| Monthly price | Groups in the top 100 |
|---|---|
| $25 | 5 |
| $49 | 5 |
| $97 | 5 |
| $99 | 5 |
| $37 | 4 |
| $199 | 4 |
| $50 | 3 |
| $77 | 3 |
| $197 | 3 |
Most end in 7 or 9: 48 of the 71 did, like $97 and $99 just under $100. It is a habit, not something Skool asks for, and round numbers like $25 and $50 show up too.
Should your Skool community be free or paid?
Free is common at the top: 24 of the 100 groups were free to join. Free does not mean nothing is for sale. Skool lets you sell a single course inside a free group, and its freemium model is free to join with paid upgrade tiers.
Some free listings point to a price anyway. Four of the 24 free groups named a monthly price, from $67 to $199, in the one-line description under their group name. We cannot tell which setup each one uses, so "free" on a listing is not always the whole offer.
Know this before you start free. Skool's Payments FAQ says existing members are grandfathered on the price they pay now, and "this could be free". Its example: a free group with 100 members sets a price of $33 a month. New members pay $33. The 100 who joined free stay free.
Free first and paid later works, but your first members keep free access. Choose it on purpose. If you move to freemium or tiers instead, Skool's pricing screen asks which tier your previous paid and free members get.
Our view: go free if you want to build an audience first and sell something later. Go paid from day one if the group itself is the product, such as live calls, coaching or a course library.
Monthly, yearly or one-time: which should you pick?
Monthly is the norm: 71 of the 76 paid groups showed a monthly price. Only 5 showed a yearly price as their main price, and none showed a one-time price. Our pull recorded the main price each page showed, so a group with a monthly price may offer a yearly plan as well.
The five yearly prices ran from $2,500 to $12,000 a year, with a median of $4,800. Divided by 12, that is about $208 to $1,000 a month. These were high-priced programs, not discounts.
Monthly and yearly
Skool's subscription model lets you "charge monthly, annual, or both", as the pricing screen in Skool's pricing article puts it. The example in that screenshot is $9 a month or $90 a year, which is 12 months for the price of 10. Skool prices its own plans the same way: its pricing page says yearly billing gets "2 months free".
If members switch plans, Skool's proration article says an upgrade is charged straight away, with credit for time already paid. A downgrade that also switches between monthly and yearly is charged straight away with no credit, so Skool suggests members change plans near the end of their billing cycle.
One-time
Skool's 1-time model is, in its words, "Good for lifetime access courses, pop-up groups, and seminars." You can also keep a free or subscription group and sell one course inside it. Skool's one-time course article says to click Edit course, select Buy Now, set a one-time price and click SAVE. The member gets the course straight away.
How much should a new Skool community charge?
A new group is not one of the top 100. You do not have their members, classroom or proof yet, so use the board as a range, not a target. Here is how we would set a first price.
- List what a member gets each month. Live calls, courses, templates, feedback, time with you. More of your time is a reason to charge more.
- Look at groups like yours. Every About page in our pull showed its price or "Free", so open five or ten groups in your niche in Skool's Discovery and note what they charge and include.
- Pick a price you can sell today. Our suggestion: start at or below the low end of the board's middle half (about $47 a month), unless you already have an audience or proof.
- Add a yearly option. About 10 months' price for 12, as in Skool's own example.
- Check what you keep. Skool takes a fee from each payment. Prices are in US dollars, and Skool's Payments FAQ says EU members pay VAT on top of your price.
- Raise it as you add proof. Skool keeps existing members on the price they pay now, and only new members pay more.
Start at a price a new member will say yes to, then raise it as the group gets better. Your early members keep the price they pay now.
What about $1,000 a month and up?
Seven of the top 100 charged $1,000 a month or more. At least three of those seven used their About page to send people to apply, message the owner or book a call first. If you plan to charge that much, expect to sell on a call, not from the page alone.
How do you set your price in Skool?
Skool's pricing article and its screenshots show the steps. To charge anything, first connect a bank account for payouts. Skool's payouts article covers it: a Stripe Express connection, an identity check, then your bank.
- In your group, click SETTINGS, then Pricing.
- Under Model, pick one: Free (free to join), Subscription (monthly, annual or both), Freemium (free to join with 1-2 paid upgrade tiers), Tiers (2-3 paid tiers) or 1-time (a single payment).
- Set the price. For freemium and tiers, set a price for each paid tier and add its benefits.
- For a subscription or tiers, switch on the 7-day free trial if you want one.
- Click Preview to see what members will see, then click SAVE.
Then open your About page in an incognito tab to see it as a buyer does, as Skool's payouts article suggests. Our guides cover Skool membership tiers and the Skool free trial in more depth.
How much does it cost to start a Skool community?
For you as the owner, Skool's pricing page lists two plans on 3 October 2026: Hobby at $9 a month with a 10% transaction fee, and Pro at $99 a month with a 2.9% transaction fee. Hobby has no custom URL and no affiliates. Pro has both. Yearly billing gets "2 months free", and the page offers a 14-day free trial. The fee comes out of every member payment, so it matters as much as your price. Our Skool pricing guide works through the fees and the point where Pro costs less.
If you have not started yet, you can try Skool free for 14 days (affiliate link) and set up your group before you pay anything.
Already charging? Failed cards and cancellations cost you at any price
Whatever you charge, a member whose card fails or who cancels takes that price with them every month. Skool helps. A declined member gets a red "Declined" label, and the invoice shows why, how many retries Skool has made out of the total, and a way to retry the charge yourself (Skool's decline guide). On Pro, a cancellation video can play during the cancel steps.
Backpack adds the personal follow-up. Payment Recovery messages a member when their card fails, and Cancellation Recovery messages a member who cancels, in your own words. It runs on our servers, so it works with your computer off. It costs $9 a month for every feature, on every Skool community you admin, and you can try Backpack free for 7 days. Backpack is not affiliated with Skool.
So, how much should you charge?
So how much should you charge for your Skool community? Use the top 100 as a range: about a quarter free, a median of $77 a month, and a middle half from about $47 to $197. Start where a new member will say yes, offer a yearly plan at about 10 months' price, and raise the price as you add proof. If Skool fits, you can start a Skool community here (affiliate link).
FAQ
What is the average price of a Skool community?
Among the top 100 groups on Skool's leaderboard on 20 July 2026, the median monthly price was $77, across the 71 groups with a monthly price. The average was about $298, pulled up by seven groups at $1,000 a month or more. Of the 100, 24 were free. This is the top of Skool, not every group.
How much does it cost to start a Skool community?
Skool charges owners $9 a month on the Hobby plan or $99 a month on the Pro plan, with a 14-day free trial. Skool also takes a transaction fee from each member payment: 10% on Hobby and 2.9% on Pro, as its pricing page shows. Yearly billing gives you 2 months free.
Should I make my Skool community free at first?
It depends on your goal. Free suits building an audience before you sell. But Skool's Payments FAQ says existing members keep the price they pay now when you change it, and that can be free. So members who join a free group stay free after you add a price. Of the top 100 we checked, 24 were free.
Can I raise my Skool community price later?
Yes. Change it in SETTINGS, then Pricing. Skool's Payments FAQ says existing members are grandfathered: they keep the price they pay now, and only new members pay the new price. Its example is a $99 a month group that moves to $150. Current members stay at $99, and new members pay $150.
Can I charge yearly on Skool?
Yes. Skool's subscription model can charge monthly, annual or both, and its help screenshot shows $9 a month or $90 a year as an example. In our pull of the top 100 on 20 July 2026, 5 groups led with a yearly price, from $2,500 to $12,000 a year. Most showed a monthly price instead.
Can I charge a one-time fee for a Skool community?
Yes. Skool's 1-time pricing model takes a single payment, which Skool says suits lifetime access courses, pop-up groups and seminars. You can also sell one course for a one-time price inside a free or paid group, using Buy Now in the course settings. None of the top 100 we checked used a one-time price.
We may earn a commission if you start a Skool community through a link on this page. It costs you nothing extra, and it does not change what we write.